ABOUT THE PROJECT
The 2030 Agenda and the Sustainable Development Goals (SDGs) set by the United Nations represent a significant and crucial undertaking for the global community. Recognizing the urgent need for action to achieve these goals, the UN Secretary-General declared that 2020 marked the beginning of the Decade of Action. Pimstarter, a leading global provider of innovative solutions, has stepped up to support the United Nations in Thailand in this endeavor by launching an online campaign to raise awareness about the 17 SDGs and their interlinked nature through the 5 pillars of People, Planet, Prosperity, Peace and Partnership.
Pimstarter's campaign aims to educate and engage the public on the importance of the SDGs and the role they play in creating a sustainable future for all. The campaign utilizes various digital platforms and tools to reach a wide audience and create a sense of urgency and action. Through creative and interactive content, the campaign aims to make the SDGs more accessible and relatable to the general public, highlighting the importance of individual and collective efforts in achieving these goals.
Pimstarter's campaign also emphasizes the role of partnerships and collaboration in achieving the SDGs. By working with a diverse range of organizations and stakeholders, the campaign aims to bring together different perspectives and expertise to drive progress towards the SDGs.
Pimstarter's campaign is a powerful example of how businesses can play a critical role in promoting sustainable development and supporting the UN's efforts to achieve the SDGs. By leveraging its expertise and resources, Pimstarter is helping to raise awareness and mobilize action to create a better future for all.
Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet. A seasoned inbound marketer might say inbound marketing and digital marketing are virtually the same thing, but there are some minor differences. And conversations with marketers and business owners in the U.S., U.K., Asia, Australia, and New Zealand, I've learned a lot about how those small differences are being observed across the world.